Urgently Required Social Media Manager

8 - 12 Years
Noida

Job Description

  • Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google AdWords campaigns
  • Design and implement social media strategy to align with business goals and lead execution.
  • Develop & execute the SM calendar in line with the overall Marketing Calendar
  • Develop & execute online campaigns in line with business goals
  • Evaluate & align/ harmonize end-to-end customer experience across multiple digital channels and customer touch points
  • Set specific objectives and report on ROI
  • Develop digital first content
  • Generate, edit, publish and share engaging content (e.g. original text, photos, videos)
  • Perform research on current benchmark trends and audience preferences.
  • Identify trends and insights, and optimize spend and performance based on the insights Develop O2O (online to offline) strategies towards driving store walk-ins
  • Create content to increase brand awareness & interactions including all major brand campaigns
  • Build & manage social media community
  • Manage a team of designers to make sure creatives are on point with brand
  • Create & manage email campaigns including: Content & design
  • Monitor SEO and web traffic metrics
  • Supervise the ORM team and monitor the social media responses
  • Managing the workflow and publishing of social content to the platform - planning and maintaining an editorial calendar, and aligning cross-functionally
  • Work with the marketing team to come up with creative campaign ideas
  • Reporting & analytics of the performance
  • Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Oversee social media accounts' design (e.g. Facebook, Instagram, Website, LinkedIn, Twitter profile pictures and blog layout)
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up to date with current technologies and trends in social media, design tools and applications.
  • Evaluate adoption of new emerging platforms and enable speedy go-live where applicable

Required Candidate profile

  • Google digital marketing certifications

  • English Creative writing Course
  • Certification in Digital Marketing
  • Certification in Google Analytics
  • Excellent experience in Social Media and content management
  • Excellent copy writing skills
  • Ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research and Google Analytics
  • Knowledge of online marketing channels
  • Familiarity with web design
  • Excellent communication skills
  • Analytical and multitasking skills

Keyskills

Desired Candidate Profile

Please refer to the Job description above

Education-

UG:B.A - Any Specialization, Communication, English, Any Graduate - Any Specialization

PG:Any Postgraduate - Any Specialization, M.A - Any Specialization, Communication, English

Company Profile

Kama Ayurveda Private Limited

Kama Ayurveda Private Limited Kama Ayurveda was started in 2002 in India. Four individuals who believed in the virtues of a holistic life came together to promote the message of authentic Ayurveda, universally.Today, Kama's high quality, authentic, beautifully packaged, beauty and wellness products are sold globally and used by some of the world's leading hotels and spas.Kama has received extensive coverage and recognition in various international publications including US Vogue, French Vogue, Japan Vogue, Harpers Bazaar and Tatler.Our philosophy emphasizes the harmony between the physical, mental and spiritual realms, the whole being. According to Ayurveda, literally translated as the Knowledge of Life, the energies affecting the universe also operate on human physiology. Broken links between the mind and the body must be restored and balanced in order to achieve health, contentment and peace. Thus Kama Ayurveda, Kama means Desire; Ayurveda is the Knowledge of Life.
View Contact Details+

Recruiter Name:HR

Contact Company:Kama Ayurveda Private Limited

Reference Id:Social Media Manager

Website:http://kamaayurveda.com

Salary

Not Disclosed by Recruiter

Role Category

Online/Digital Marketing

Role

Social Media Marketing Manager

Employment Type

Full Time, Permanent